SoYouWantAChange is a Swiss and multi-lingual Content (Inbound) Digital Marketing Agency (EN, FR, GE), grouping together a small but judiciously selected network of digital experts with complementary skills sets.
Our clients have access to a team of business and marketing strategists, journalists, copywriters, script writers, video & podcast producers, designers, web developers, social media community managers.
Doris Edwards is the founder and driving force behind SoYouWantAChange. She is an experienced entrepreneur who’s been providing services in the digital space in Switzerland for over 20 years.
Doris is Swiss German, grew up in Zurich, lived in the UK for several years and returned to Geneva – in love – together with an English husband.
Well versed in Swiss (Swiss German and Swiss French) business culture, she knows how to serve multinationals, many of whom have remained loyal customers over many years.
Doris is not only fluent in EN, FR and GE, she understands how subtleties of language & culture mould people emotionally; and how emotions impact the way business is done and decisions are made.
More (if you can spare the time)
Always ready to encourage talented professionals of all ages to launch their own businesses, Doris is the initiator of the Geneva Lean Startup Group, a >700 members strong startup community.
As of 2005 – a good 10 years before today’s MOOC‘s craze, Doris adopted iTunes to distribute her short video tutorials to the first, ever so sweet iPods.
Grasping the pressing need for Busy Professionals’ to update their skills sets regularly, her video tutorials are tailored to this specific target public.
Her monthly Hints & Tips about IT and Presentation Skills incited many hundred followers to remain faithful, even when they changed jobs. Check out Rikkistips (English version) and AstucesRikki (French).
Rikki’s Refresher YouTube channel has over 260’000 views and hundreds of subscribers!